Why Email Marketing? Five Great Reasons.
- It's Inexpensive Email marketing is an affordable way to stretch a tight marketing budget - and whose isn't these days? Unlike direct mail, there is virtually no production, materials or postage expense. Email marketing is 20 times more cost effective than direct mail, and can cost as little as fractions of a penny per email.
- It's Effective Email marketing enables you to proactively communicate with your existing customers and prospects instead of passively waiting for them to return to your Web site or storefront. It is a highly effective way to increase sales, drive site or store traffic and develop loyalty.
- It's Immediate Email marketing generates an immediate response. The call to action is clear: "Click here to take advantage of this offer", or "to learn more about this service". Initial campaign response generally occurs within 48 hours of the time the email campaign is sent.
- It's Targeted You can easily segment your lists using a variety of criteria or interest groups so that your promotions go to the individuals most likely to respond to your offer.
- It's Easy There are Web-based email marketing products for small and medium businesses. Most include professional HTML templates, list segmentation and targeting capabilities, as well as, automatic tracking and reporting. So, you are free to concentrate on your unique message.
Vertical-X has partnered with Constant Contact®Constant Contact makes it simple for anyone to manage their email marketing campaigns. If you don't have the time or the desire to manage your own campaign then Vertical-X can assist you with our campaign management services. Our services may include: setting up your account, customized email templates, list management, scheduling email blasts, and more. For more information on our email marketing services use the "Request more information" link below.
Constant Contact® Makes Email Marketing Easy!Collect site visitor email addresses or use your own permission-based list, then create and send targeted, professional email newsletters and promotions, and track your results. All you need is a browser. Simply select a template, drop in your unique message and graphics, and schedule delivery. Constant Contact does the rest!
- Collects site visitor email addresses and interests
- Imports in-house permission-based email addresses
- Creates and sends great-looking email newsletters and promotions in minutes
- Manages your list and tracks and reports your results automatically
- No technical expertise is necessary
- Wizard guides you through campaign creation
- More than 100 ready-to-use templates - newsletters, seasonal/holiday promotions, company updates and more!
- CAN-SPAM compliant
- Automatic email formatting and delivery (HTML and Text)
- Automatic list management and instant results reporting
Constant Contact was designed to meet the needs of small businesses -- it's easy-to-use and affordable.