Why Email Marketing? Five
Great Reasons.
1. It's Inexpensive
Email marketing is an affordable way to stretch a tight marketing budget
- and whose isn't these days? Unlike direct mail, there is virtually
no production, materials or postage expense. Email marketing is 20
times more cost effective than direct mail, and can cost as little
as fractions of a penny per email.
2. It's Effective
Email marketing enables you to proactively communicate with your existing
customers and prospects instead of passively waiting for them to return
to your Web site or storefront. It is a highly effective way to increase
sales, drive site or store traffic and develop loyalty.
3. It's Immediate
Email marketing generates an immediate response. The call to action
is clear: "Click here to take advantage of this offer", or "to
learn more about this service". Initial campaign response generally
occurs within 48 hours of the time the email campaign is sent.
4. It's Targeted
You can easily segment your lists using a variety of criteria or interest
groups so that your promotions go to the individuals most likely to
respond to your offer.
5. It's Easy
There are Web-based email marketing products for small and medium businesses.
Most include professional HTML templates, list segmentation and targeting
capabilities, as well as, automatic tracking and reporting. So, you
are free to concentrate on your unique message.

Vertical-X has partnered with
Constant Contact®
Constant Contact makes it simple for anyone to manage their
email marketing campaigns. If you don't have the time or
the desire to manage your own campaign then Vertical-X
can assist you with our campaign management services. Our
services may include: setting up your account, customized
email templates, list management, scheduling email blasts,
and more. For more information on our email marketing services
use the "Request more information" link below.
Constant Contact® Makes
Email Marketing Easy!
Collect site visitor email addresses or use your
own permission-based list, then create and send
targeted, professional email newsletters and promotions,
and track your results. All you need is a browser.
Simply select a template, drop in your unique message
and graphics, and schedule delivery. Constant Contact
does the rest!
Benefits:

Collects
site visitor email addresses and interests

Imports
in-house permission-based email addresses

Creates
and sends great-looking email newsletters and promotions
in minutes

Manages
your list and tracks and reports your results
automatically

No
technical expertise is necessary
Features:

Wizard
guides you through campaign creation

More
than 100 ready-to-use templates - newsletters,
seasonal/holiday promotions,
company updates and more!

CAN-SPAM
compliant

Automatic
email formatting and delivery (HTML and Text)

Automatic
list management and instant results reporting
Constant Contact was designed to meet the needs of small businesses --
it's easy-to-use and affordable.
Try
Constant Contact FREE for 60 days.
Request
more information